Market and Sell Through People Who Love You

Brand Ambassador ROI

An advocacy campaign using brand ambassador marketing for your brand commits the potential to yield impressive results. You should organize your ambassador marketing strategy seamlessly with an excellent ambassador app for the word of mouth marketing like Wooly. A competent app should include social listening and grants you detailed insight into brand ambassador ROI. Connecting your brand ambassador marketing efforts to your brand’s ROI is essential and allows you to quickly identify which ambassadors are successful and what they are doing to achieve that success.
Let's Talk Ambassador Marketing
Chapter 1
Andrew Simpson

Ensuring Brand Ambassador ROI

Chapter 2

How to Manage Brand Ambassadors on Social Media?

Chapter 3

Long-term Effects Brand Ambassadors have on Your Brand’s ROI

Chapter 4
Bella Ridley

Materials to Effectively Support Strong Brand Ambassadors

Chapter 1

Ensuring Brand Ambassador ROI

Here’s some expert advice on boosting ROI with ambassador marketing. First, find out what loyal customers love about your brand, product or service. Build ambassador campaigns that focus on those strengths. Arm your ambassadors with examples of effective user-generated content. Reach out to ambassadors experiencing success with their campaigns and congratulate them on their success.

Next, your ambassadors are top buyers themselves.

They are happy to get the latest products at a discounted rate. Brands also give freebies to encourage their ambassadors or to encourage them to promote their brand more across their different social media accounts. After all, brand ambassador efforts are a far more effective approach than supporting a typical (and highly saturated) affiliate marketing campaign.

Recommendations from ambassadors extend beyond the scope of social media with offline word of mouth marketing efforts. They share your product or service with a friend, acquaintance, or colleague, or over a cup of coffee. As long as the new buyers are using referral codes, they can be tracked easily with Wooly. Given the success many other brands have experienced, you’ll get a good idea of what to expect with ambassador marketing ROI.

Chapter 2

Long-term Effects Brand Ambassadors have on Your Brand’s ROI

Ambassadors often create innovative ways to make promoting your brand exciting and fresh. For example, unboxing videos for garments and new tech gadgets are always quick to increase brand and product awareness. The ambassadors promptly reach out to their network of friends and followers to share the newly created and engaging content. Continued sharing further ensures that new groups of viewers see these posts.

Many people who interact with brand ambassadors’ user-generated videos and posts purchase products or services with the referral codes your ambassadors gave them. Some of these new customers also become brand ambassadors which depends on the rewards you provide for your different ambassador campaigns. This chain of events should answer your question, ‘will our brand ambassador campaigns increase ROI the first year?

Chapter 3

The Hard Facts: Will Launching a Brand Ambassador Campaign Increase Our ROI?

The hard facts are easily visible when you are using the Wooly brand ambassador app to track the entire process.
  1. You do not have to spend anything to create a close-knit community of ambassadors. A closed social group would do the trick.
  2. Just make sure that they are happy using your products. This genuine excitement will naturally show up in the content they create, thereby driving your ROI.
Chapter 4

Materials to Effectively Support Strong Brand Ambassadors

A strong brand ambassador is only recognized when they have the right platform to meet potential companies. Wooly's Brand Ambassador Mobile App is the one-stop destination for the best brand ambassadors, and the company's looking for them.

Grow with people who love you. Request a demo today.