It’s well known that e-commerce companies often acquire new customers from referrals and word of mouth. Unfortunately, many sales influencers are merely social media celebrities who have been paid to write positive reviews or say something nice in a video about the product. This is a broken system, according to Scott Paul.
Nick Stagge, the CMO at Wooly, and Brett Curry, the CEO of OMG Commerce, talk about how to invest in your relationships with customers. Then, they dive deeper and explain how these efforts provide an incredible ROI.
Listen in as COO, Blaine Farr, and Shopify Plus Manager, Steve hunt share how brands can find their most influential customers and why it's more affordable and effective.
Recognize the influence of your “everyday” customers. They are the most genuine and valuable influencers you’ll ever find! Learn how to enable your customers to be influencers.