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All Posts By

Nick Stagge

Marketing

The truth about influencer marketing.

Influencer marketing is still widely misunderstood. Regardless, it's here to stay. Here's some facts vs fiction.

Posted on 
Dec 2, 2019
  by
Nick Stagge
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Marketing

Unlock the power of your customers.

The most forward-thinking brands are recognizing the immense power of collaborating with their existing customers and fans (rather than traditional influencers), to empower authentic recommendations and drive real sales.

Posted on 
Nov 30, 2019
  by
Nick Stagge
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Marketing

The data behind word of mouth marketing.

Research conducted from numerous sources and over many years supports the growing behavior and value of word of mouth marketing. Learn more about Wooly.

Posted on 
Nov 26, 2019
  by
Nick Stagge
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The Wooly Herd

Wooly's marketing herd is growing. Here's how.

Start-up life is hard. But if you can answer yes to these questions, start-up life can be the most satisfying experience in your career (win or lose).

Posted on 
Nov 25, 2019
  by
Nick Stagge
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Productivity

Stop. Collaborate. And Listen.

The reality is, your customers are deeply affected by internal misalignment. Here's how you can creating alignment between the marketing, sales, and product teams.

Posted on 
Nov 22, 2019
  by
Nick Stagge
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Podcast

The future of social selling

Wooly Founder & CEO, Scott Paul, sat down with podcast host, Tyler Wagner to talk shop. Here's just one of the gems, "The future of social selling won’t be the content you create, it’ll be the content that your customers create and share."

Posted on 
Sep 28, 2019
  by
Nick Stagge
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Marketing

Bigfoot is a marketing mastermind

Despite a complete lack of scientific proof, 1 in 5 American’s believe in this two-legged mythical beast. Somehow, someway, Bigfoot has built himself as a mega brand with die-hard advocates...

Posted on 
Sep 26, 2019
  by
Nick Stagge
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Marketing

Meet Nav Bhatia: Toronto Raptors Super Fan

Bhatia is not paid as a super fan, or to serve as the South Asian community ambassador. Instead, every year he pours nearly $300,000 of his own money into growing the Raptor fan base. Read more about how inspired Nav is by the Raptor brand.

Posted on 
Sep 5, 2019
  by
Nick Stagge
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Marketing

Influencers: A Wolf In Sheep's Clothing

Influencer marketing is a great tactic to drive awareness, increase engagement, and even manage reputation. But reach does not equal influence – and customers are looking for influence on what to buy from the people they...

Posted on 
Aug 26, 2019
  by
Nick Stagge
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