Stacy Wells

Advocacy Marketing

What Does A Brand Ambassador Do? A Recap from 50 Top Companies

All good advocacy programs empower devoted people to bring products, messages, and brand awareness to their networks. 50 top companies tell what a brand ambassador does.

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Just Because

What Is Social Currency and Its Huge Value to Brands

Social capital is the degree to which people organically share brand information and experiences. Are you actively optimizing your brand's social currency?

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Growth

Help Customers Become a Brand Ambassador

How can e-commerce brands build communities and encourage each customer to become a brand ambassador? Let's take a look.

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Advocacy Marketing

7 Tips on How to Find Brand Ambassadors

Recruiting ambassadors with these tips is virtually free. Ambassadors engage longer, produce more content, and drive more sales because they genuinely care about your brand.

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Advocacy Marketing

How to Set up an Ambassador Program

Ambassador programs enlist people who love and use your products. Savvy marketers are setting up ambassador programs that inspire their fans to share and promote their brands.

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Advocacy Marketing

Manage All Your Brand Advocates With Programs

Programs organize all types of advocates giving brands seamless connection and management. They also help reach more customers and scale as communities expand. Results are automatically measured and directly tied to sales.

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